Before introducing a new trademark, the first concern is to find out whether it is available for use at all. Identification of similar trademarks and names with prior rights helps to avoid claims. We strongly encourage our clients, prior to Trademark Registration, to perform a Trademark Search (Comprehensive study) so that client can make a well-founded assessment of his/her registration probabilities.
Why trademark search?
Other parties may have older rights. The holder of an older right may take (legal) action against the use of your new name or trademark. You may have to stop using the name or the trademark. Such conflicts may turn out to be very costly. An accurate trademark search is needed before starting the trademark process.
Registration would give you the ability of taking action against trademark infringement by third parties who use your product names, designs, logos or packaging without your permission, you may even lose your trademark if a third party has successfully registered it. Damas Provides trademark registration services in Syria and all Arab countries.
Once you have a registered trade mark, no one else can use that name or logo or sign for a similar goods or services.
You can build your business reputation, knowing nobody can legally use your name or logo or other sign to pretend to be you or your company.
Trademark Registration is only the first step in trademark protection. Enforcing your exclusive trademark right is the second step. A trademark watch is an important element of good trademark management. It is the most effective way to keep track of new applied marks and prevent them from registration. There are thousands of new applications filed worldwide every day.
In many countries, the trademark authority does not check to see if a new application conflicts with older trademark applications or registrations. It is up to the owners of an older trademark to watch for publications of conflicting new applications and object within a set timeframe if appropriate.
Early detection of trademark infringement is important if you wish to meet the deadlines associated with submitting oppositions or objections in order to make sure that a possible conflicting mark will not get registered. In most countries, the period to file an opposition is two to three months.
Besides payment of Trademark renewal fees there is also considerable administration involved in order to keep your Trademarks enforceable. Most Trademark authorities around the world require renewal of Trademark rights to be made at a certain date at an interval that is normally every tenth year. Keeping track of when, where and how the rights shall be renewed requires complex administration that is best performed by dedicated suppliers.
A trademark is intellectual property that may be transferred or sold. The law permits the transfer or sale of a trademark by means of a legal document called an Assignment, the Assignee becomes the new owner of the trademark and has the same rights as the original owner.
It is important that the details included in the register are correct and up-to-date. If anything changes, you can ask us to amend the details in the register. The most common change is, of course, a change of address. However, your company’s name may also change.
A trademark license is an agreement between a trademark owner (the “licensor”) and another person or business entity (the “licensee”) in which the licensor gives permission to the licensee to use its trademark or trademarks in commerce.